Kennis /
Peter Gorgels: Scenario Lab Canon 2.0
— Looking at Web 2.0 developments musea do not seem to be the front runners. Crossovers, collaboration, ranking, sharing and co-creation have not yet found their way into the digital presence of our musea. Peter Gorgels, web editor and project manager of the Rijksmuseum, explains that while we maybe don't see that much of it today, musea are in constant search of ways to make visitors into users of their content.
During Cultuur 2.0 Gorgels hopes to get a concrete vision of the possibilities and problems implementing a '2.0-strategy' might pose for the Rijksmuseum. He proposes to have an important cultural and political subject during the Scenario LAb that he will host on the second day of the conference: the Dutch Canon. Canon 2.0 will be one of the 5 scenario Lab's during cultuur 2.0 on the 31st of May
As a concept the Canon can be used to look at a host of different theme's, it refers to citizenship, identity, education, history et cetera. The Canon can be seen as a 'meaning-machine' says Gorgels, that enables citizens to interact and will deepen awareness and knowledge about the theme's.
The Scenario LAb will not adress the 50 topics of the Canon that the committee for the development of the dutch Canon has assembled. It will look instead at new and interesting (Web 2.0) ways in which we can give users access to- and interaction with the Canon content. One idea might be 'a Canon vacation' where content can be interacted with in an analog, a digital and a location based manner. The Scenario Lab will be structured as a 1-day workshop with a concrete design assignment. Participants will be a mix of Web 2.0 developers & entrepreneurs, artist & designers and various people that work with or for cultural institutions.
Gorgels sees Web 2.0 as a challenge where we need to find the right balance between musea and different groups that assign meaning to objects that have importance for the collections. A question that arises is how one can facilitate visitors in assigning meaning to objects in the collection or the Canon. And how can one combine this with social aspects like community building.
The most important development that Gorgels sees is that all institutions are establishing ties with their audience that will bind the audience, to each other and to their cultural heritage.